About Pro Horticulture

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Pro Horticulture was started by Steve Gibson to work with horticultural businesses from those starting up to the established …… with the simple aim of making their businesses grow – no pun intended!


Steve has extensive experience, starting as a groundsman for a local authority – more years back than he would care to remember! He then became Head Gardener at the renowned Kiftsgate Court in Gloucestershire.


After attending Cannington Horticultural College, in Somerset, he joined Hillier Nurseries sales team. Then, to Wyevale Nurseries as Sales and Marketing Manager.


In 1997 he founded Start Business, a training organisation specialising in helping people to become Self-employed. Since then he has worked with hundreds of start-ups. Because of his background he has a close empathy with those setting up in the horticultural sector.


Steve is also a published author on small business topics.

© 2010 Pro Horticulture Ltd All Rights Reserved.

Fact Sheets


All these profiles provide information about setting up in business. They identify some of the current market trends, the training required, key trading issues and practical and legal requirements, as well as providing sources of further information. £5:99 each

Gardener     Landscaper     Garden Designer     Tree Surgeon     Plant Nursery

or the

Market Synopsis


  1. Market summary at a glance

  2. Market segmentation and performance

  3. Consumer profile and factors affecting demand

  4. Current trends and influences

  5. Government initiatives and regulations

  6. Key sources of sector information


This market synopsis examines the trends and developments affecting the gardening and garden services sector within the UK. It provides information targeted specifically at new, existing or aspiring small business owners who are aiming to trade, or develop their interests, within this sector. £11:99